Your Go-To-Market Strategy, Built to Win
I help companies sharpen sales strategy, close more deals, and scale faster — without the overhead of hiring a full-time CRO.
Founders spend years building a brilliant product, but market feedback is slow or unclear. Sales teams push hard, but revenue doesn’t scale the way it should. Pipelines are full, yet deals don’t move forward fast enough.
This is the gap I help to close. With over 25 years in sales leadership and more than 250 tech companies advised, I bring proven GTM strategies that translate into results.
The Challenge
Services
GTM Strategy Sprint
When your ICP and messaging are still fuzzy and not enough deals are closing. We’ll run to sharpen your value proposition, and create a sales playbook that works in the real world.
Best for: Startup phase
Sales Process Optimisation
When you’re already selling but results are mixed. We’ll audit and rebuild your sales funnel, from discovery calls to close. Shorter cycles. Higher win rates. Bigger ACV.
Best for: Companies hitting a growth plateau
Fractional VP Sales
When you need leadership without a full-time hire. Hands-on execution to drive deals, coach your team, and deliver predictable revenue while you scale.
Best for: Scale-ups
How GTM Consulting Works
Deep-dive audit into current sales & marketing activities.
Diagnose
Define
Pinpoint your ICP, value proposition, and positioning.
Design
Build your sales process, buyer journey, and outreach playbooks.
Deploy
Coach your team, launch campaigns, and test in-market.
Double Down
Analyse results, refine, and scale what works.
Client Voices
Ready to Fix Your GTM Gaps?
Don’t let lack of structure or clarity slow down your growth. Book a consultation and see how I can help build a GTM engine that wins.